Gear Up From Boots to Blaze Orange: Hunting Clothing & Boots in Lomira, WI

A gun's only half the equation. What keeps you in the stand at 4 AM in a Wisconsin frost, or wading a marsh after first light, is the gear on your back and your feet. That's why our hunting clothing and boots store carries what actually holds up to a Wisconsin season — not mall-brand stuff that folds after one wet weekend.

We stock apparel and footwear from names our customers already trust for their guns and ammo — Browning, Beretta, and Boyt among them. If it's good enough to build a shotgun or a pair of boots that outlasts a decade of deer camps, it's good enough for our shelves.

Boots, Bibs & Blaze Orange Built for Wisconsin Winters

  • Fond du Lac County doesn't ease into deer season — it drops the temperature and dares you to stay out there. We carry insulated and waterproof boots, camo and blaze orange outerwear, bibs, base layers, and gloves sized to layer up without slowing you down.
  • Blaze orange isn't optional in Wisconsin's gun deer season, and we keep it in stock in the cuts and weights hunters actually ask for — vests, jackets, and hats that meet the requirement without cooking you on a warm opener.

Coolers & Field Accessories That Earn Their Keep

A cheap cooler fails you exactly when you need it most — hauling out a deer, keeping fish fresh on the boat, or running drinks at a Saturday tailgate. We sell coolers built to take a beating and hold ice, plus the field accessories that round out a trip: game bags, gloves, knives, and the small gear that separates a good hunt from a rough one.

Whether you're heading north for opening weekend or just need a solid cooler for the season, this is the outdoor gear shop near you that stocks it without the markup of a big-box sporting goods aisle.

Try It On Before You Buy It

Boots that don't fit right by mile three of a ridge walk aren't worth the box they came in. Come try them on, feel the layers together, and get advice from staff who hunt and shoot competitively themselves — not a return-desk clerk reading a size chart.

Find us at 191 Church Street in Lomira, just off Highway 41 and 67, about 50 miles north of Milwaukee and 10 miles south of Fond du Lac — an easy stop if you're coming from West Bend too. Call 920-269-4995 or stop by Monday through Saturday to gear up before the season gets away from you.